The idea for Caribou Coffee started to take form not in the food and beverage industry, but in some climbers in 1990, when they climbed to the top of a mountain in the Alaskan Wilderness. Caribou Coffee got its phrase “Life is short, Stay awake for it” from these adventures. The straightforward thought was to fetch the feeling of ‘adventures of life’ into a daily morning cup and at Caribou Coffee, the beverage choices available replicate this portray of wilderness adventures.
The foremost reason Caribou Coffee is great because the company is concerned about the countries where the beans come from. The term “drinking responsibility” is re-identified by them, not because they have added alcohol in their coffee, but for the reason that in every coffee cup they sell, they are aiding the communities from where the beans originated. By assigning funds for each pound of coffee they buy, Caribou Coffee pays these communities and the funds are utilized by the coffee producing communities to:
• Finance schools
• Invest in reforestation endeavors
• Assist in water-cleansing plans
• Construct clinics
(Visit their site to know more about the activities.)
In roaster’s memory
The second bonus of the company is they aid in the research to cancer cure. Amy Erickson was a roaster who died of breast cancer and in her memory a brand named Amy’s Blend was formed. Ten percent of profits made from Amy’s blend go for possible cures and for cancer research activities at “Susan G Komen for the Cure” foundation. Something you should definitely consider drinking from your car’s cup holder on your commute to work.
The third and the strongest reason is indeed taste. Caribou Coffee offers great tastes in addition to its good deeds and generosity. You should definitely try them on Monday; at merely $1.00 you get a medium coffee which fits great in our drink holder. Also, presently on Monday’s they offer their special Spicy Milk Chocolate Mocha which is a heavily “rich-with-a-kick drink” at only $2.00.
Also, the staff there is coached to be friendly, lively and cheerful at all times. They also know their usual customers pretty well.
The beverages served there are perfectly warm and all the more creative. You also get enjoyable tea, pastries and also oatmeal here. Well, to conclude I must say, visit Caribou Coffee and try out the marvelous adventure and fine tastes all by yourself.